The phrase Jordan Raynor’s latest book, Master of One, speaks to the importance of working within one’s strengths and doing the work we are designed … Read More ›
Category: Marketing
Cadence by Pete Williams is a parable. Narrative storytelling either works for you or it doesn’t when it comes to absorbing frameworks and information. In … Read More ›
Experiential Marketing by Shirra Smilan highlights a shift in marketing towards two-way communication with prospects. The author shares trends such as the following: “When used on … Read More ›
As November is #CRPSawareness month, I have been reflected on all the aspects of my life that CRPS has affected. One key area has been … Read More ›
Today, I proudly welcome my mum and fellow brand strategist at Integrated Marketing Strategies, Karren Hodgkins to the blog to jointly review a book we … Read More ›